Made for the Water. Made in Southern California.

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Up Close with the South Point One Piece

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Why Elle Mer?

Elle is the French word for girl and Mer is the French word for sea. Our founder grew up on the Big Island of Hawaii...
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Beneath the Wave

What the surface reveals about what lies beneath.  Surfing lets us explore the unknown. The element of the unknown has always drawn us towards the water...
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KINI LUST X ELLE MER SWIM

For the Kinilust babes in the constant search for a swimwear providing support for the active beach goer while accentuating style and chicness, we’ve found...
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